The world's travellers are changing and so must we 🌏 🏨 🚅 ✈️
Hello Friends of SKNapp Consulting,
ICYMI Hot off the digital press is SiteMinder's Changing Traveller report. There's plenty to enjoy for the stats geeks along with practical tips for hoteliers working to ensure you've got the right experience for the right travelling guests at the right time. Based on the top trends that emerged from more than 8,000 travellers in 10 markets surveyed in August 2022, the report includes detail, statistics, and insights on how to optimize:
Trend 1: Macro-Travel
Trend 2: Digital Influence
Trend 3: Bleisure
Trend 4: Trust
Trend 5: The Human Connection
Earlier today I joined Carolyn Childs, Futurist, Strategist and Researcher for Global Travel and Tourism Industries, in a discussion on the key trends of the Changing Traveller report. An actual futurist! So sciencey! I learned a lot. You were likely watching the live broadcast of NASA's DART mission where a spacecraft travelled into an asteroid this morning ... and therefore missed out on our webinar on travel. Fret not! You can click here to watch the recording. There's a week until the next episode of House of the Dragon, so there's no more compelling viewing!
Lastly, "While International travel recovery will take time there has never been a better time to reflect on what lies ahead." says Tourism Australia in today's World Tourism Day post.
Here's to the future of travel!
By the way, the future is now.